A brand new look at a time-tested business practice. Using powerful techniques refined in the heat of business competition, this book guides readers in defining and building a personal brand that is distinctive, relevant, and consistent. It includes: ? An in-depth understanding of the principles of successful brand building-in any context ? Practical tools to build and manage powerful relationships ? Strategies for aligning personal brand values with an employer’s brand values, and making brand-building a successful endeavor for both ? Advanced techniques to continually refine your unique personal brand
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Ray Paprocki, “The Complete Idiot’s Guide to Branding Yourself” – eBook
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Original price was: $70.99.$15.00Current price is: $15.00.
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